Equativ Brand Update 2023
Branding
Template Design
Digital Design
For this brand update project, I focused on refining and expanding the existing branding to ensure consistency and equip employees with cohesive, ready-to-use assets. The challenge was the absence of comprehensive brand materials, which led to inconsistencies across internal and external communications. To address this, I updated the brand guidelines and developed a robust suite of marketing assets, including templates and design guides. The result was a comprehensive, ready-to-use toolkit that ensures consistency and strengthens the brand experience across all touchpoints.